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الرئيسية » وظيفة » Assistant Brand Manage

Assistant Brand Manage

  • عقد متفرغ
  • Riyadh

الموقع الإلكتروني Almarai - المراعي

Assistant Brand Manage

CORE PURPOSE OF THE JOB:

To assist in the development of the marketing strategy which grows the designated product portfolio, encompassing both existing products and new product development by coordinating the implementation of marketing strategy that develops the organisation in building share and equity in the designated portfolio realising improved market share performance, sales revenue and gross margin.

ACADEMIC / PROFESSIONAL QUALIFICATION:

Bachelor in Business degree with marketing specification.

PROFESSIONAL EXPERIENCE:

At least 3 years marketing and/or assistant brand management or marketing assistant experience with evidence of well-developed marketing skills and proven track record of delivering results in a competitive environment.

Skill:

Lead & Manage Change. Motivate & Develop People. Functional Expertise. Think & Operate Strategically. External Environment. Teamwork. Brand Positioning & Copy Strategy. Promotional Design & Execution. New Product Development. Research Design & Briefing. Advertising Briefing and Development. Trade Marketing & Distribution Knowledge. Pricing Strategy and Management. Brand Planning and Operational Planning. Media Buying. Brand Profitability. Public Relations. Retail Audit & Brand Tracker.

AREAS OF RESPONSIBILITY :

1. Portfolio Performance
1.1. Contributes to marketing programs in the achievement of key performance indicators for the portfolio.
• Market Share
• Gross Margin
• Awareness
• Trial
• Equity
• Image attributes
1.2. Coordinates competitive activity and updates the database on competitive activity which may require marketing response.
1.3. Coordinates Marketing Alerts informing of price changes and updates competitive pricing database.
2. New Product Development
2.1. Facilitates the collection of preliminary data, and analyses information and reports data for New Product Development (NPD) projects.
2.2. Facilitates timely and accurate implementations of research methodologies.
2.3. Facilitates sensory evaluation of NPD prototypes internally.

Almarai offers an excellent Attractive Base Salary, housing Allowance, Generous Leave, Medical Cover, Discretionary Bonus, Training and development etc

This is a fantastic opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package. To apply for the position please submit your current CV

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